Monday, March 29, 2010


Leases - 36 mo. 12,000 mile per year. $0 Down payment. Plus tax, title, license and doc fee.

$169/mo. $0 Down '10 Corolla
$199/mo. $0 Down '10 Camry
$219/mo. $0 Down '10 Prius Hybrid (50 mpg!)
$229/mo. $0 Down '10 Rav-4 4x4

0% for 60 mo.
'10 Tundra, '10 Camry, '10 Corolla, '10 Matrix, '10 Highlander, '10 Yaris, '10 Rav-4.

Tuesday, March 23, 2010





Dahl Automotive La Crosse, Onalaska, and Winona: March has kicked off with a bang! We have incentives on almost every model from zero percent interest for 6 years on a new 2010 Sonata to a $169 (plus tax) monthly payment to lease a new Toyota Corolla! Mazda 3’s lease from only $199 per month to approved credit…Motor trend car of the year, the 2010 Ford Fusion has zero percent for 5 years or up to $4000 off MSRP!

Monday, February 22, 2010

Dahl Toyota sells it's first Toyota!


Congratulations to Bonnie and David Vandervest from Sparta Wisconsin, for purchasing the very first vehicle sold at Dahl Toyota of Winona! Pictured with Bonnie and David is Andrew Dahl, General Manager of Dahl Toyota and Susan Anderson - sales consultant. Bonnie and David are delighted with their Corolla and looking forward to the "savings in gas mileage." A big THANK YOU to everyone who worked as a team to ensure the Vandervest's were satisfied guests and welcomed properly into the Dahl Family.

Friday, February 5, 2010

Dahl Acquires Underdahl Toyota in Winona



FOR IMMEDIATE RELEASE
CONTACT:
Andrew Dahl
General Sales Manager
Dahl Automotive
712 4th Street
La Crosse, WI 54601
(608) 779-6444

Dahl Automotive acquires Toyota dealership in Winona
Dahl to hold job fair for up to 20 new positions

La Crosse, Wisconsin – (February 5, 2010) – Dahl Automotive of La Crosse has purchased Underdahl Toyota of Winona located at 1111 W. Highway 61 in Winona.

Dahl acquired the dealership from Underdahl Imports LLC. The dealership was owned by Eric and Tim Underdahl and operated in the Winona area since May 2004. The change of ownership will be effective
Friday February 12th. Dahl Toyota will officially open its doors Monday February 15th.

Andrew Dahl, currently general sales manager and co-owner at the La Crosse facility, will be the co-owner and general manager at the Winona facility. “We are excited for the opportunity to extend the Dahl brand and services to Winona and to be an active partner with the community. Our business is founded on five core values, one of which is to promote giving back within the community. We consider it a privilege to continue this legacy in Winona, which we have built for the past 99 years in the greater La Crosse area,” Dahl says.

According to Dahl, the company will be making available its full array of services at its new Winona dealership. “We are looking forward to helping our new guests get the most value that they can for their automotive investment with our services that include Tire Advantage, Used Car Advantage and No Problem Oil Change,” Dahl says.

In purchasing the dealership, Dahl has added Toyota to its lineup of brands that include Ford, Lincoln, Mercury, Hyundai, Mazda, Mitsubishi, Subaru and Suzuki, and it will now employ 200 associates.

Dahl Automotive will be holding a job fair on Feb. 11th to hire up to 20 associates to operate its new location. The company will be hiring to fill positions in sales, service, administrative support and other areas. The job fair will be held from 2:00 p.m. to 7:30 p.m. at Riverport Inn & Suites, 900 Bruski Drive, Winona.

Regarding the current Toyota recall campaign to repair accelerator pedals, Dahl says their Winona facility has completed the dealer training has an initial supply of parts in stock and upon opening their doors Monday February 15th will immediately begin completing the recall program as quickly and as conveniently as possible for its guests.

About Dahl Automotive
Nearly 100 years old, Dahl Automotive is the ninth-oldest family-owned Ford dealership in the nation and currently operates dealerships in La Crosse and Onalaska, Wis. Dahl now offers nine automotive franchises including Ford, Lincoln, Mercury, Hyundai, Mazda, Mitsubishi, Subaru, Suzuki and Toyota. Dahl Automotive also operates Dahl Superior Auto Body in La Crosse and Dahl Superior Detail Centers at both the Onalaska and La Crosse dealership locations. Dahl most recently renovated its 4th Street new car showroom for its import brands and added a Quick Lane Tire & Auto Center to its downtown location. In addition, Dahl operates a Quick Lane at its Onalaska facility on Theater Road. More information is available at www.dahlauto.com

Friday, January 15, 2010

TOYOTA is TOPS!

Toyota is Tops, According to New Consumer Reports Survey
According to Consumer Reports, Toyota again earned the highest score in its annual brand perception survey. Despite experiencing one of the most turbulent years ever in the automotive market, Chevrolet, Ford, and Subaru have benefited from a dramatic increase in overall brand perception among car owners. According to the survey, all three saw at least a 30-point increase in their overall perception scores over last year's scores. The scores reflect how consumers perceive each brand in seven categories: Safety, quality, value, performance, design/style, technology/innovation, and environmentally friendly/green. Toyota maintained its number one spot. Subaru's 39-point increase, which was the largest of any brand and almost double its 2009 score, boosted the brand to ninth place, from last year's 18th position. At the other end of the spectrum, the two lowest-scoring brands were Hummer and Saab. Luxury brands saw the greatest decreases in overall scores, with Porsche (-13 points), Lexus (-15), Cadillac (-15), Infiniti (-21), and Lincoln (-25) moving in the wrong direction.

Monday, January 11, 2010


HUGE accolades for Ford Motor Company!!!

It's been a busy day already with the opening of the Detroit North American International Auto Show this morning. Below are links to some of the videos & news stories already starting to pour out from the opening morning festivities! Just like Friday, all articles/videos are linked from the title lines.

Ford Wins CNET "Best of CES" Award For Hottest Car, GPS Technology at 2010 International CES - @FordOnline

CNET editors today awarded Ford Motor Company a “Best of CES” award for MyFord Touch™ , the company’s new driver connect technology, in the car and GPS technology category.
“At Ford, technology innovation is driven by what consumers want, enhancing the driving experience and adding real value,” said Derrick Kuzak, Ford group vice president, Global Product Development. “We’re proud to have MyFord Touch recognized by CNET, as it positions Ford amongst the leaders in consumer electronics innovation.”
“Each year, CNET editors spend hundreds of hours on the show floor to find the hottest technologies that will drive industry trends for the coming year and beyond,” said Scott Ard, Editor in Chief of CNET. “Ford was chosen from thousands of products at the show and demonstrates the innovation to be honored with one of our ‘Best of CES’ award.”
The nine categories include Digital photo and video; Car tech and GPS; Cell phones and smartphones; Computers and hardware; Gaming; Green; Home Theater; MP3 and portable video players; and Televisions. In addition, there were awards given for the Best in Show product and People’s Voice, given by the thousands of online viewers who cast their votes.

MyFord Driver Connect Technology Wins Popular Mechanics' Editor's Choice Award at 2010 CES - @FordOnline
Ford’s innovative new MyFord Touch driver connect technology has received a Popular Mechanics’ Editor’s Choice award for best new product at the 2010 International CES.
The 2010 show marks the third time the magazine’s technology editors have selected a Ford breakthrough for the award, granted annually to products the magazine feels “will make a difference this year.”
“Ford innovations are a direct response to consumer trends,” said Alan Mulally, Ford president and CEO, during his CES keynote presentation. “Technologies such as SYNC and MyFord Touch feed the demand for information in an integrated, elegant user interface.”

Ford Sweeps North American Car and Truck of the Year Awards - @FordOnline
• 2010 North American Car And Truck Of The Year: Chevy Yells "F**K!" - Jalopnik
Ford Motor Company scored a historic doubleheader today, capturing both the North American Car of the Year and North American Truck of the Year awards for the 2010 Ford Fusion Hybrid and 2010 Ford Transit Connect, respectively, at the North American International Auto Show (NAIAS). It is only the third time in 17 years that one manufacturer has won both titles.
The North American Car and Truck of the Year awards recognize vehicles based on factors including innovation, design, safety, handling, driver satisfaction and value for the dollar. A jury of 49 automotive journalists in the United States and Canada vote for the vehicles, which must be “all-new” or “substantially changed” from the previous model to qualify for the award.
The Fusion Hybrid edged out finalists including the Buick LaCrosse and Volkswagen Golf/GTI to win the North American Car of the Year award. It is the fourth hybrid vehicle in 17 years to win recognition as North American Car (or Truck) of the Year. It also is the second hybrid win for Ford – the most hybrid wins for any automaker. The Ford Escape Hybrid was named North American Truck of the Year in 2005.
The Transit Connect bested finalists including the Chevrolet Equinox and Subaru Outback to win the North American Truck of the Year award. It is the sixth Ford truck to win the award – the most wins of any automaker in the 17-year history of the awards program. It also is the second year in a row that Ford has captured the title. Last year, top honors went to the 2009 Ford F-150.
Awards and accolades for the 2010 Ford Fusion Hybrid include:
• MOTOR TREND Car of the Year Award
• One of CAR and DRIVER Magazine’s “10Best” Cars for 2010
• One of AUTOMOBILE Magazine’s 2010 All-Stars
• 2009 “Top Safety Pick” rating from the Insurance Institute for Highway Safety
• 2009 Ward’s Interior of the Year Special Achievement Award for Best Graphic Display for SmartGauge with EcoGuide digital instrument cluster
• Great Car for the Long-haul Salesman by Kelley Blue Book kbb.com
• One of America’s Top 40 New Cars by MOTOR TREND magazine
• Rated the No. 1 Hybrid Family Sedan by CAR and DRIVER in a recent comparison test by the magazine
• 2009 and 2010 Editors Choice for Fuel Sipper by CAR and DRIVER Magazine
• Best Hybrid for the Money in the Midsize Car segment by cars.com
• One of 2009 Top 10 Green Cars by Kelley Blue Book kbb.com
• The Detroit News Readers’ Choice Award for “Best Value”
• 2010 Consumers Digest Best Buy
• Detroit Free Press 2010 Car of the Year
• 2010 Most Environmentally Progressive Car of the Year by Earth, Wind & Power
• 10 Best Engine by Ward’s Auto World
Awards and accolades for the 2010 Ford Transit Connect include:
• 2010 Editors Choice for Vans by CAR and DRIVER Magazine
• Detroit Free Press 2010 Truck of the Year
• The Detroit News 2010 Truck of the Year
• 2010 Popular Mechanics Automotive Excellence Award for Best Workhorse Vehicle
• A Great Car for the Small Business Delivery/Utility Worker by Kelley Blue Book kbb.com

Ford Showing 'One Ford' Determination With 2012 Ford Focus - The Car Connection
• 2012 Ford Focus Unveiled at NAIAS – CarDomain Blog
• Video: 2010 NAIAS Ford Press Conference, 2010 Focus Reveal
With a presentation that included news of renewed profitability and a renewed investment in Michigan, Ford touted its "One Ford" focus with, appropriately, the introduction of the 2012 Ford Focus, at Detroit's Cobo Arena.
In the U.S., we've heard for years that small cars can't be profitable, but Ford plans to take advantage of the economics of scale with most of its products. It will be a key factor for the success of the new Focus, which will be the first of a new generation of global compact cars. The 2012 Focus' underpinnings are slated to be shared with up to ten upcoming models along with up to 2 million vehicles produced annually.

Tuesday, December 15, 2009

Ford & Mazda still Long Term Partners!




Ford, Mazda to Remain 'Long-Term' Partners
One year after Ford Motor Co. sold most of its controlling stake in Mazda Motor Corp., top executives from both companies have reaffirmed their commitment to a "long-term partnership" – quashing speculation that the longest alliance in automotive history was breaking apart. According to the Detroit News, in meetings over the past couple of weeks, Ford CEO Alan Mulally, Mazda CEO Takashi Yamanouchi, and other senior managers have discussed how they can continue to collaborate within the framework of their new ownership structure. While their partnership will be less about shared vehicle platforms and more about joint development of automotive systems and technologies, executives from Ford and Mazda said it remains vital to their success. Mazda provides Ford with a window into the Japanese auto business that Ford is keen to keep open. And the relationship also allows Ford to achieve even greater economies of scale. For example, by selling motors to Mazda, it is able to lower its own unit cost for those engines. And the two companies continue to operate four major joint ventures – in China, Thailand, South Africa, and Flat Rock – that are beneficial to Ford’s global outlook. Click here for more on Ford and Mazda’s continuing partnership.

Monday, December 14, 2009

Article in Jan. edition of Sports Car Magazine!


Genesis from Dahl Auto published in Jan. edition of Sports Car Magazine!

A picture from our Genesis Coupe customer Trevor Jones. He races the Genesis he bought from Dahl professionally… Pretty cool, huh!



Wednesday, December 9, 2009

Share the Love 2010 Going on right now....





$250 to the listed charity of your choice when you purchase a new Subaru!

Mitsubishi RVR






Listen to this:

It will be called the 'RVR' in Japan when it goes on sale Spring 2010....to be sold in other global markets (including the U.S.) later in 2010.


RVR was born in 1991. RV of RVR means Recreational Vehicle. In Japan, with Montero (Pajero in Japan),
RVR created SUV segment. (In Japan called RV segment) In US, this vehicle was sold under
Chrysler Eagle brand called Eagle Summit.

After 2 generations of RVR, its production terminated in 2002. Size-wise, RVR was replaced by Outlander.
Spring 2010 RVR will debut in Japan. Fall/Winter 2010 same car will debut in US as Outlander Sport.

Tuesday, December 1, 2009





HYUNDAI TAKES THE LEAD AS THE MOST FUEL-EFFICIENT AUTOMAKER IN AMERICA

FOUNTAIN VALLEY, Calif., Dec. 1, 2009 – One year after promising to become the leading manufacturer in fuel economy, Hyundai delivered by topping the latest U.S. Environmental Protection Agency fuel economy report. Hyundai passed all major manufacturers in Corporate Average Fuel Economy (CAFE) including traditional leaders like Honda and Toyota. The report demonstrates the effectiveness of Hyundai’s value-driven fuel-efficiency strategy, which focuses on the intelligent application of cost-effective technologies. The report also substantiates Hyundai’s leadership in the race to achieve the government-mandated 2016 CAFE standard of 35.5 miles per gallon.
The EPA 2009 Light-Duty Automotive Technology and Fuel Economy Trends Report indicates that Hyundai has the highest MY 2009 laboratory 55/45 fuel economy with 30.1 miles per gallon (mpg). Hyundai is also the only automaker to top 30 mpg in the report.

Environmental Protection Agency Fuel Economy Reports
Group Fuel Economy (mpg)
MY 2009 EPA Lab 55/45* (projected)
Manufacturer** Overall (Cars/Trucks)
Hyundai 30.1
Honda 29.7
Volkswagen 29.6
Toyota 29.4
Kia 28.0
Nissan 27.2
BMW 26.9
Ford 25.7
General Motors 24.5
Chrysler 23.2
* from EPA Table 28 (http://www.epa.gov/otaq/cert/mpg/fetrends/fullreport-tables-nov2009.xls) – MY 2009 EPA Laboratory 55/45 Fuel Economy by Manufacturer (55%city 45% highway weighted metric)
**Include ten highest-volume manufacturers

“Our thoughtful application cost-effective, fuel-efficient technologies has helped us achieve our goal of leading the industry in fuel economy ahead of schedule,” said John Krafcik, president and CEO, Hyundai Motor America. “Now we hope to extend that leadership with the launch of our new direct injection, turbocharging and lithium-polymer hybrid technologies, all of which will be a part of the 2011 Sonata lineup launching early next year.”
Hyundai is aligning global R&D resources at its engineering centers in California, Michigan, Korea, India and Germany to develop the Blue Drive technologies needed to achieve fuel efficiency goals. Under the Hyundai Blue Drive strategy, technologies such as direct injection, turbo-charging, hybrid drive systems and a number of others will all play larger roles in powering future models to offer consumers lower emissions, enhanced performance and more miles per gallon.

HYUNDAI MOTOR AMERICA
Hyundai Motor America, headquartered in Fountain Valley, Calif., is a subsidiary of Hyundai Motor Co. of Korea. Hyundai vehicles are distributed throughout the United States by Hyundai Motor America and are sold and serviced through more than 790 dealerships nationwide.
# # #

Journalists are invited to visit our news media web site: www.hyundainews.com

Wednesday, November 25, 2009

Wednesday, November 18, 2009

More Hyundai news…Gotta love it!

Hyundai's Charge Ahead Pressures Japanese Auto MakersHyundai-Kia's global sales gains have overwhelmed rivals this year, and the climbing yen and South Korea's export-friendly trade pacts are giving Japanese automakers even more worries. According to Automotive News, that's putting pressure on Japanese auto executives, who view the South Korean automakers as competitors for share in markets where the Japanese have built strong followings. The success of Hyundai and Kia comes as the governments of both countries appear to be diverging on their support for the export industry. South Korea last month signed a tentative trade pact with the European Union to add to a list of more than 40 free-trade agreements – called FTAs – with countries ranging from the United States to India. Japan has less than a third as many FTAs, nearly all of them in Asia. The Korean agreement provides an easier outlet for Hyundai to sell to markets that are becoming increasingly interested in its products. Despite the FTAs, Hyundai has not built a car plant at home since 1996. Instead, it has set up shop in the United States, China, India, Turkey, and the Czech Republic.

Monday, November 2, 2009

2010 Ford Taurus vs. 2010 Mitsubishi Lancer

These all-wheel-drive sports sedans can really fly, but which one defines your inner enthusiast??
By Jonathan Elfalan and Tom Wilson • Photos by Guy Spangenberg - December 2009

Comparison Test: 2010 Ford Taurus SHO vs. 2010 Mitsubishi Lancer Evolution

Slideshow: 2010 Ford Taurus SHO vs. 2010 Mitsubishi Lancer Evolution MR Touring >>
At first blush, this pair made about as much sense as comparing an Antonov An-225 to an F-22 Raptor. The spry yet Spartan Mitsubishi Lancer Evolution on one hand, hailing from a production history created by WRC homologation, while the original mash-'n'-go Ford Taurus SHO is rumored to have been birthed from a surplus of juicy Yamaha-sourced V-6 engines that needed homes.

Slideshow >>
But look closer and these two reveal some striking parallels in what they were to enthusiasts back then and more importantly what they have evolved into today. Both were passenger cars for basic transportation that became icons of their time once their mundane unit-bodies were injected with a healthy dose of hormones. They were inarguably true enthusiast cars then; so what of them today?
We headed northwest, piloting the latest iterations of these hopped-up all-wheel-drive turbocharged sedans, logged hundreds of miles on highways and winding roads through California's central coast and discovered just what they're made of, whom they speak to and what remains of their original DNA.
The An-225 may be a far reach from the F-22, but they were both engineered to fly!

Slideshow >>
2010 Mitsubishi Lancer Evolution MR TouringThe last time I was here on Highway 229, it was at the wheel of a Ferrari F430, having one of those moments when happiness nearly drives you to guilt. This state of mind involves a car that makes you feel as if you're one of the great undiscovered drivers of your time. The Evo has the innate ability to deliver this experience, with appreciably less risk, on wicked undulating roads such as this. The suspension feels perfectly dialed-in, with enough compliance to keep each wheel attached to the road while it keeps the overhangs off of it. The standard Brembo brakes withstand abuse that would engulf most others in flames and the sophisticated drivetrain rips apart any misconceptions about all-wheel drive's sole intent being for snow or dirt. The ability to leave nearly anything in your dust on a back road — especially a Taurus SHO — alone would be reason enough for an enthusiast to look no further.
Introduced in 1992 for the Japanese market, the Mitsubishi Evolution is now currently in its 10th generation (known as the Evo X), the most technologically advanced model to date. The legendary turbocharged iron-block 4G63 inline-4, which served nine tours, was replaced by a lighter and more potent all-aluminum turbo inline-4, the 4B11. The 2.0-liter displacement remains but it gains Mitsubishi's MIVEC variable valve timing on the exhaust side in addition to the intake side and features a square bore (where bore = stroke). Mitsubishi worked hard to minimize an inline-4's inherent imbalance to the point that no balance shaft is deemed necessary.

Slideshow >>
With 291 bhp at 6500 rpm and 300 lb.-ft. of torque at 4400 rpm extracted from this diminutive 4-banger, the Evo's power-per-liter figure eclipses the SHO's twin-turbo V-6 by more than 40 bhp and 50 lb.-ft. And though there's still the inherent torque deficit issue of a tiny engine at low rpm, which tempts many manufacturers to correct with more displacement, Mitsubishi tackles the problem head on with its Twin Clutch Sportronic Shift Transmission (or TC-SST for short-ish). While it had a few rough edges in our long-term 2008 Evolution MR test car, TC-SST has since been smoothed out via software reprogramming for 2010. Compared with the 5-speed manual gearbox in the Evo GSR, the MR's 6-speed box benefits from a shorter overall ratio in every gear for better pickup, seamless shifting and that extra gear for more comfortable highway cruising. We might fault Mitsubishi's failed attempt to come up with a digestible name for it, but we applaud the company for building a gearbox that maximizes the torque at hand and in the process creating what we believe to be the best twin-clutch transmission on the market.
Continue Reading

Tuesday, October 27, 2009

Consumer Reports - "Ford Secures Place Among World's Most Reliable Carmakers"

@FordOnline DEARBORN -- Already producing world-class initial quality, Ford now is the only U.S. domestic automaker with world-class reliability, according to Consumer Reports, which released details Tuesday of its 2009 Annual Car Reliability Survey.
The magazine's news release heralded the company’s quality improvement, stating in the headline that "Ford Secures Place Among World's Most Reliable Carmakers."
According to the Consumer Reports release, "Ford's sustained production of vehicles that are as dependable – or better than – some of the industry's best dispels the notion that only Japanese manufacturers make reliable cars. Other than the Toyota Prius, the reliability of the 4-cylinder Fusion and Milan ranks higher than that of any other family sedan. Both of those Ford Motor Company products continue to beat the Honda Accord and Toyota Camry, while the upscale Lincoln MKZ tops its rivals, the Acura TL and Lexus ES."
David Champion, senior director of Consumer Reports' Automotive Test Center, had additional praise for Ford's trio of mid-size sedans.
"It's rare for Consumer Reports to see family sedans from domestic carmakers continue to beat the reliability scores of such highly regarded Japanese models as the Camry and Accord," said Champion in the news release.
Overall, about 90 percent of Ford, Lincoln and Mercury products were rated average or better reliability in the Consumer Reports survey.
"The Ford team has a commitment to be world class in quality, and we’ve made consistent strides over the last five years," said Bennie Fowler, group vice president, Ford Global Quality. "Today is a great day for us and for our customers, to have such a highly regarded third party – Consumer Reports -- recognize us for what we already know."
The Ford Mustang V-6 was among the most reliable vehicles in the "Sporty Cars/Coupes and Convertibles" category. The new Ford Flex also performed well in the study.
Consumer Reports says its 2009 reliability survey is based on responses on more than 1.4 million vehicles owned or leased by subscribers to the magazine or its Web site. The survey was conducted in the spring of 2009 and covers model years 2000 to 2009.
__________________________________________________________________
TheCarConnection.Com Honda, Toyota, Acura and Lexus all have deservedly solid reputations for reliability and quality. But according to Consumer Reports' latest Reliability Survey, the brands at the head of the class are Ford and Lincoln--at least when it comes to the core volume models.
The survey, which took responses from 1.4 million vehicle owners or lessors, found the Ford Fusion and Mercury Milan to beat out all family sedans for reliability, including the Honda Accord and Toyota Camry. The Lincoln MKZ likewise trumped the Acura TL and Lexus ES.
It's not just the Fusion/Milan and MKZ that are at the top of the list, though--roughly 90% of Ford's vehicles come out average or better for reliability according to the study. Some vehicles, like the all-wheel drive versions of the Lincoln MKS, MKX and MKZ, scored below average, however.
The title for least reliable vehicle goes to Volkswagen this year, for the Touareg, which is 27 times more likely to have a problem than the Honda Insight, which topped the charts for reliability. Toyota and Honda still come out well on the overall results--Asian carmakers in general do, in fact, taking 36 of the 48 top spots, with Toyota leading at 18, Honda with eight, Nissan at four, and Hyundai/Kia and Subaru with three top spots each.
There are a number of trends in the results too, with small cars in particular scoring well--fully 20 of the 37 small cars surveyed were above-average in predicted reliability. Some of the front-runners include the Scion xD and Volkswagen Golf.
Nationally, Ford was the heavy-hitter for the U.S., though GM came through with its newer models. Twenty of the 48 cars in the survey meet average or better reliability marks. Chrysler, on the other hand, has over a third of its products at "much worse than average." Japan is strong as usual with Honda and Toyota leading the way, while Korean brands Hyundai and Kia proved their consistent improvement is still paying dividends, with only two models--the Kia Sedona and Sorento--scoring below average.
Despite Volkswagen's horrific Touareg results, European carmakers on the whole are doing well, with Mercedes-Benz the strongest. BMW's results are "mixed" and VW and Audi are best characterized as on the comeback trail, though VW's Golf and CC rank highly. Porsche's only low spot is the Boxster, which is now below average, while the Cayenne--which shares much of its platform with the disastrous Touareg--rises to average.
Consumer Reports' metric for the reliability judgment is based on a statistical analysis of the number of problems likely to occur with any given model currently on sale. That model is formed from the reports of the 1.4 million subscribers' responses.
thecarconnection.com __________________________________________________________________
Reuters DETROIT, Oct 27 (Reuters) - Ford Motor Co (F.N) has made the most progress in improving vehicle quality among major automakers, while Chrysler ranks at the bottom of the industry for reliability, according to an annual Consumer Reports survey released on Tuesday.
Asian automakers dominated the magazine's influential list of recommended vehicles, with Toyota Motor Corp's (7203.T) Scion ranked the top brand followed by Honda Motor Co's (7267.T) flagship brand. Toyota's flagship brand placed third.
Ford ranks as the only U.S. automaker that is competing with Asian brands with "world-class reliability," Consumer Reports said.
About 90 percent of Ford's vehicles achieved average or better reliability, the study showed. Ford's Mercury brand ranked tenth for reliability -- the only U.S. brand to make the top 10 list. The Ford brand ranked 16th and Ford's luxury Lincoln brand ranked 20th.
"Ford definitely has closed the gap," said Rik Paul of Consumer Reports. "We started seeing that a couple of years ago. We didn't know at that time if it was a fluke or if it was something they were going to be able to maintain. Last year, they were still there and this year, they are still there."
In contrast, Chrysler's three brands all slipped further in the ratings. The Jeep SUV brand ranked 30th, with Dodge just behind and the Chrysler brand dead last in the ranking.
Consumer Reports said more than a third of Chrysler models through the 2009 model year were "much worse than average." Chrysler emerged from bankruptcy on June 10 by completing the sale of most of its assets to a new company led by Italy's Fiat SpA (FIA.MI). Chief Executive Sergio Marchionne, who also heads Fiat, will announce a five-year business plan for turning around the No. 3 U.S. automaker on Nov. 4.
Steve Rattner, the former investment banker who headed the Obama administration's restructuring of GM and Chrysler, said last week that officials were divided about whether Chrysler could be saved, in part because Consumer Reports did not recommend any of its vehicles.
For the new report, the magazine endorsed one Chrysler vehicle, the four-wheel-drive version of the Dodge Ram 1500 pickup truck.
"It did well in (our) road tests and rates average in reliability," the magazine said. Many analysts say Chrysler desperately needs new vehicles to steer its faltering operations toward recovery. Chrysler's U.S. sales plunged 42 percent in September from a year ago.
Marchionne said recently he was surprised at the lack of product development done by Chrysler's previous owners, Cerberus Capital Management [CBS.UL] and Daimler AG (DAIGn.DE), in the two years before his arrival in June.
"Chrysler, well, they're not bringing out a lot of product. You have to bring out product to improve," Paul said. Chrysler was not immediately available for comment. NEW GM MODELS ENCOURAGING General Motors Co's [GM.UL] flagship Chevrolet brand, which accounts for more than 60 percent of its U.S. sales, ranked 25th on the list.
The No. 1 U.S. automaker emerged from bankruptcy in July backed by some $50 billion in U.S. taxpayer funding. GM is counting on sales gains at Chevy at a time when it is selling Saab, Hummer and winding down Pontiac and Saturn.
The magazine said that 20 of GM's 48 models have average reliability scores. The automaker has a number of "strong contenders" just released or in the pipeline, but it was too early to have reliability data on them.
"We have seen some of their newer models doing better so we do think perhaps they are on the right track," Paul said. Hyundai Motor Co (005380.KS), the only major automaker to increase sales in a slumping U.S. market this year, ranked eighth, unchanged from last year.
Besides its influence with car shoppers, the annual report is used by major automakers as a proxy for their performance in improving and maintaining vehicle quality.
Consumer Reports is published by the nonprofit Consumers Union and does not accept advertising. The publication's "predicted reliability" study for new model vehicles is based on an average of consumer ratings of the same model in the recent years.
This year's report on auto reliability was based on consumer feedback on more than 1.4 million vehicles, Consumer Reports said. The reliability results will be published in the magazine's December issue, which goes on sale next week.
(Reporting by Soyoung Kim and Bernie Woodall, additional reporting by David Bailey; editing by Matthew Lewis and Andre Grenon)

Monday, October 26, 2009

Mazda and Ford are on Fire!

October is Truck month AND Mazda sure has some hot leases going on right now! We have had a few of our employee's lease a Mazda this month. The Ford Fusion has had alot of play lately, with their new Hybrid. More articles to follow on the Fusion!